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Paul has
specialized in non-profit
fund-raising for more than 17 years,
with a primary focus on higher
education. He and his Perrone Group
colleagues oversee the direct
marketing efforts of more than 50
schools nation-wide. His client
roster includes several major
universities and a number of smaller
institutions across the country.
As Perrone Group’s primary instructor, Paul
visits 10 to 15 campuses each summer conducting
workshops designed ways to improve bottom-line
direct mail results. He is a frequent speaker on the
topic of direct mail fund raising and the recipient
of three “Faculty Star” awards from the Council for
the Advancement and Support of Education (CASE). He
is a member of CASE, the Association of Fund Raising
Professionals (AFP) and the New England Direct
Marketing Association (NEDMA).
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